Report Survey Results: Cross Tab Report

This survey report allows for the cross-tabulation of two or three close-ended questions (variables) to discover possible correlations between sub-groups in your survey data.

Example of when a Cross Tab is needed:

Perhaps a car dealership wants to know how male and female respondents answered a particular question regarding benefits of an extended warranty in their latest customer benefits survey.

The Horizontal Variable will display the male responses along the horizontal, while the Vertical Variable will display the female responses along the vertical.

This tabulation of frequency counts and percentages allows for swift data analysis of possible variances between sub-groups and data insight on issues regarding extended warranties such as selling tactics.