Employee Engagement studies explore factors that motivate employees to “go the extra mile” and cause them to feel vested interest in their organization’s success. Whereas employee satisfaction looks at drivers like pay equity and job security, employee engagement looks into professional development, personal accomplishment, work/life balance and ability to influence company’s direction.
A satisfied employee may be seen as being satisfied with pay, benefits, supervisor, working conditions, etc. Going beyond mere satisfaction, an employee may be seen as Committed. A Committed employee is someone who is not considering leaving the organization. Engaged employees go even further and become advocates for their organization.
The three main areas in which employee engagement is most commonly measured include cognitive, emotional and behavioral. The list of drivers is extensive and multiple approaches exist. Drivers are further influenced by culture, so what applies in one part of the world may not hold true for another.
To measure employee engagement, it is advisable to consult with an expert in the field to ensure all relevant drivers have been included. Zarca Interactive can assist with the development of organization-specific Employee Engagement surveys.